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PrEP Ring Demand Creation Design Guide
1 October 2021
This guide describes a step-by-step process intended to guide program teams and managers of social and
behavior change programs as they design and implement an integrated demand creation strategy for the
PrEP ring. The guide is not intended as a stand-alone tool. Instead, it recognizes that many tools and resources already exist to support the design of ring demand creation and aims to help users sort through and apply the best available resources.